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During which stage of change are coaches encouraged to use incentives and penalties to promote change?

  1. Pre-contemplation

  2. Action stage

  3. Preparation stage

  4. Autonomy

The correct answer is: Action stage

The action stage is when individuals actively modify their behavior and implement changes in their routines. During this phase, coaches use incentives and penalties as a way to reinforce positive behaviors and encourage continued dedication to new habits. Incentives can boost motivation and provide tangible rewards for reaching certain milestones, while penalties can be employed to highlight the consequences of reverting to old behaviors. In this stage, individuals are typically more aware of the changes they are making and are more receptive to strategies that can enhance their commitment. Using these motivational tools can help individuals maintain their focus and momentum as they solidify new lifestyle choices. The goal is to instill consistency and accountability, making it more likely for the changes to become established habits in the long run.